Get started with Whimsical for free
Get started with Whimsical for free
This business hypothesis template was inspired by a similar canvas that Brian Balfour created all the way back in 2016 in his role of Reforge CEO.
According to Brian, the Now, Future, Not A Focus format is an effective way to get your thoughts down in an organized manner without over-rotating on certain aspects of your business or idea.
You can see the original Reforge artifact and all of their annotations here: Reforge’s Business Hypothesis Canvas